Friday, July 09, 2010

The Staredown on ibeatyou.com

ibeatyou.com is a great idea... wish I thought of it first! Check out The Staredown compeititon... it went from Baron Davis -> KevJumba -> Jessica Alba -> Steve Nash... be warned... you will fall in love with Jessica-Eh


Tuesday, July 06, 2010

Umrbo's Crest Designer



Social media works when its fun, simple to understand and most importantly, relevant to your audience. Check out this brilliant campaign from Umbro, where users can design their own personal football crest.

Using Umbro's guide and combining the different elements available, you can design any number of different crests that reflect your school, your workplace, your friends or your hometown. You can create a new crest for your country, your Beer League team or just one that represents you. All the crests are posted to Flickr and Umbro will pick a winner and that lucky person will have their crest made into a real shirt!

The idea grew from Umbro's World Champions Collection, where they invited top artists from seven countries to take a fresh look at the culture and character of their nation and redesign their national crest. The results became Umrbo's World Champions Collection, adding a splash of originality and humour to their national identity.

Click here to visit the Crest Designer.