(Professional) Prank War

If you enjoy a good practical joke, you will enjoy these clips. If you enjoy, clever, sophisticatedly wicked humour... you will ABSOLUTELY LOVE these clips. The whole 7 prank war can be enjoyed at collegehumor.com

Wait, I think I've seen this movie before...

I'll admit. I'm a Fast and Furious fan. Yep, I've watched them all. Tokyo Drift was awesome and F&F definitely ranks in the top 10, movie franchises for me. The latest installment is called FAST AND THE FURIOUS - which is the same friggin' TITLE as the very first movie... and it stars the same two dudes (Vin Diesel and Paul Walker) and has basically the same plot... the duo goes out and busts up a drug ring... C'mon. How lazy and uncreative can you get? At LEAST change the name...

Having said all this, I will still probably watch the movie... and more than likely will end up buying a DVD copy as well.

This is why I love the NFL...

This clip sends chills down my spine. This is why I love the NFL... and why Drew Brees is going to be this year's NFL MVP.

Lego Counter-Strike

This is what happens when you have too much time on your hands!

Who wants to battle?

I've often thought it would be cool to create a "battle" ground where b-boys, poppers and all kinds of dancers could go head to head... looks like Nike beat me to it... about 3 years ago... lol

Turntablists Unite

Having just come back from Hong Kong and Japan... this unbelievable set from the 2007 China DMC Finals has given me a greater appreciation for the unique vibe that's being thrown down in other parts of the world... particularly in Asia. Their skills and style are sick.

The Music Video as Art... Enjoy these videos from Canadian artist Fiest...

C'mon now... really? Is the Red Bull Air Race Series for real?

What will they think of next? I like extreme sports, but this is just plain ridiculous. How dangerous has this got to be? I like watching a big wipe out just as much as the next guy, but not when that "wipe out" means someone is going to die.

Apparently, they've done one full season of this already. I caught an episode of this on the Outdoor Network this weekend.

http://www.redbullairrace.com/

Before every new business pitch... you need to watch this...

WHAT ARE YOU GOING TO BUY?

Thanks for being part of the 2nd run of the DDB Lottery pool. Cross your fingers, rub your tummies, do whatever you do to bring us good luck! We're going to be in the money. I can feel it.

What are you going to do with your share?

This is a picture of my luxury tree-house :)

Laugh out Loud Funny

It's been awhile since a commercial has made me laugh out loud...

Agent Zero

Once in awhile there are commercials that are so simple, so truthful, so inspiring, that I just want to cry (well, at least get a little emotional)

This is one of those spots. Move over Don Cheadle and your "NFL - Crazy" spot... Gilbert Arenas and "his story" is now my official favourite.

When does funny become offensive?

Maybe I'm more sensitive because I am an ethnic minority, but I can't help but think Doritos' new "Bollywood" TV spots are a little off-side. I know it's in the name of fun, but c'mon... where do you draw the line?

Whatever I think of the TV spot itself, I have to give kudos to the Doritos clients for fulfilling their brand promise and being BOLD themselves by running these spots!

FYI - I had these chips as part of a Subway value meal... and they're pretty nasty.

Screw LOVE!

Ever wonder how to integrate the launch of chocolate dipped mints and a worldwide holiday? Well, look no further than what Altoids Curious and Original Chocolate Shoppes are doing in New York, Chicago and Miami from Feb 8 - 14 in honour of Valentine's day. They'll be holding various activities, from Therapeutic Crafts for the Broken-Hearted, with free ‘Love Stinks’ needlepoint kits, to Love Lost Readings. The main feature, however, (drum roll please) is letting customers sample new Altoids Dark Chocolate Dipped Mints, accompanied by free lattes.

Product Placement Gone Wrong

With Tivo's and Personal Video Recorders (PVRs) popping up all over the place allowing customers to edit out commercials, marketers have been resorting to different tactics to reach their target markets. Viral online campaigns, guerilla street stunts... and yes... product placement.

But what makes a good product placement? For one, it can't seem contrived. It's got to be natural and seamless. And it should be relevant to the program / storyline. So far, reality shows have been the biggest offenders. Want a good laugh? Just check out what Staples did for this poker TV show.

Sunsilk Viral Video Gets 2.8M views

Unilever has admitted it was behind the 'amateur' Bride Wig-Out youtube video showing a psycho bride chopping off her own hair an hour before her wedding. The video is intended to promote Unilever's Sunsilk brand. Since its Jan. 18 release, the six-minute video, featuring the bridezilla character and her foul-mouthed brides, has been viewed 2.8 million times and spawned vigorous debate about whether it was actual footage of a bride's very bad hair day or an elaborate hoax.

The YouTube video creates a hair problem connected to the term "wig out." In Phase 2 of the campaign, Sunsilk will run television commercials that pick up on the "wig out" phraseology and offer solutions.

Now that Unilever has owned up to the video, will consumers find it funny or will they be turned-off by the hoax? And how many more companies will be able to have success on youtube before this medium starts to grow stale?

LR

MTV - Dolls

MTV has been running a campaign around condom use, with a number of controversial / bizarre ads. Check out a few here and some other really interesting spots by MTV can be found by searching under MTV on http://www.canadianadvertisingclub.com/
LR

Coca-Cola, The Birdman

Who have you shared a coke with lately?
LR

Woman drowns in Radio Station Contest for Nintendo Wii

When does a promotion go too far? In a contest to win Nintendo's new gaming system Wii, Sacramento radio KDND promised to give away a console to the person who could drink the most water and hold it in on air. Sounds innocent enough, right? Wrong.

In a tragic circumstance, Jennifer Strange, 28, drowned 5 hours after the contest at home after drinking over 2 gallons of water. What's even more tragic is that she didn't even win... she finished in 2nd place and received tickets to a Justin Timberlake contest. The station has since fired 10 employees, including three DJs.

With companies fighting harder and harder for consumers' attention (or more appropriately, to prevent them from tuning out to their advertising and messaging) how do you determine what's an brilliant guerilla stunt... and what's down-right dangerous?

Am I sensing a bit of a backlash? They have been acting a little smugly recently...