imagine the $s going into this launch...

I saw anothe rlaunch ad for the new PS3 at the cinema this weekend - totally different than this one though. This one's pretty creepy....

TELUS enters the virutal world

TELUS is delivering on its future friendly promise by becoming the first major Canadian company and teleco to open a store in virtual realm of Second Life. For more info, check out:

www.springwise.com/telecom_mobile/because_avatars_need_phones_to/

Coming to a street team near you soon....

This will make a real impact the first time you see them - particularly if it's dark. I'm sure the cost will be pretty steep though....

youtube.com #1 Video of All-Time

With all the hype about youtube.com (if you didn't hear, google just bought it) it got me thinking... what's the #1 viewed video of all-time? The answer... "The Evolution of Dance" which has been viewed 34,679, 854 times... wait make that 34,679,855 times!

Looks how it feels...

Post-It... keeps it real.

Sex up the key product benefit and what you get is Post-It's latest ad. Simple. Brilliant.

Want to engage your consumers? Look no further than the world of Gravanity.

GRAVANITY: an entire industry catering to the obsession of ordinary citizens wanting to leave ‘something’ behind in print, audio or imagery. Think reality TV shows, sponsored wings at the library or hospital, vanity license plates, myspace.com, blogs, etc.

Dutch airline Transavia recently took a page out of the gravanity book. They held a photo competition to celebrate its 40th anniversary and invited passengers to send in their holiday pictures from one of their 87 destinations around the world. 40 winning photos have been picked and will be printed on larger-than-life stickers, along with the photographer's name, and stuck onto several of Transavia's planes.

Unlucky bounce = windfall for Borat the Movie

Most of you have already seen the unlucky bounce that cost England an own goal in their 2-0 loss to Croatia. But did you notice the advertising for Borat the Movie that is playing on the stadium signage in the background? This clip has been played over and over on sports highlight shows, in addition to being emailed and posted all over the web. Talk about added-value... it's an advertiser's wet dream!

See for yourselves.



Check out Borat the movie at www.boratmovie.com

The Power of Subliminal Advertising

Trying this again after reading instructions on how to post video (sorry, my A.A.D.D. kicked in while reading the posting directions)

A must see for advertisers…particularly those interested in how outdoor can plant little subliminal seeds in the minds of consumers.


http://www.youtube.com/watch?v=ZyQjr1YL0zg

What's the saying? You'll never be able to out run your shadow?

This is from a Japanese talent show... it's pretty damn impressive.

art & advertising....

Interesting post on W&K London's blog this morning about advertising stealing from art and if that's a good or bad thing.

This Nike spot using Hurt by Johnny Cash was referenced - it's not bad but does it do the song justice?

An oldie, but a goodie.

Advertisers turn tables on music pirates.

Yarrrr, if ye can't beat 'em...

http://online.wsj.com/public/article/SB116113611429796022-_5EZVscJYWWFqv1AmPvXCiOjJms_20071018.html?mod=blogs

These need more fake blood.

Red Cross advertising in Toronto...

http://blogger.xs4all.nl/marcg/archive/2006/09/15/122996.aspx



Check out this guy too...

http://users.skynet.be/J.Beever/pave.htm

I'm going back to my walkman...

http://www.apple.com/support/windowsvirus/

http://news.com.com/Apple+loads+Windows+virus+on+iPods/2100-7349_3-6126804.html?tag=nefd.top

This is even worse than the Sony DRM fiasco...

http://www.cnet.com/4520-6033_1-6376177.html

http://news.zdnet.co.uk/business/0,39020645,39244664,00.htm

At least Sony's virus distribution was intentional. Apple is just boneheaded.

One guy watching porn on the assembly line may have ruined years of "Apple is so secure" branding.

Anyone remember how to copy a CD to Tape?

Balls Vs Paint

The new Sony Bravia spot has been launched and as with last years balls it's quite an event. Nick likes Balls more - I'm leaning towards Paint. How about you?

Balls



Paint



Making of Paint



Rob N.

Ad from O&M in Toronto will win a Gold Lion this year

This is just killer.

What's the point of this blog?

It's a place for you to set your "inside voice" free. To say the things you want to say, but are afraid to. I'll start. Jay and Silent Bob Strike Back is my favourite movie of all time. Snoochy Boochies. Your turn.

What does your "inside voice" want to say?

Don't be shy. Post a reply. Simply click on the comment link at the bottom of each post.

Create a new post. Click here and sign in using your own gmail address. Don't have one? No worries, use the general login the.instigator.2006@gmail.com with the password instigate. Just make sure to include your name in the post if you wanna feel the love.

Please keep it clean :) Any questions, just email me at johnny.advertising@gmail.com.

Popping - You've Gotta Check This Out!

By now, I'm sure you've all seen the Rogers Mobility TV campaign that used breakers. Well, if you thought that was crazy, check this video out. The video's 7 minutes long and make sure you watch at least until the 4 minute 35 second mark. You won't be disappointed. The dance style is called "popping"and it's CRAZY. Think of it as a new variation of the old skool.

Even our friends at DDB London have caught on... actually, I think they were a little ahead of the curve. Early in '05 they produced a TV Spot for their VW client, in which they digitally remastered Gene Kelly's "singing in the rain" using this type of free-style dance.