Friday, October 20, 2006

Unlucky bounce = windfall for Borat the Movie

Most of you have already seen the unlucky bounce that cost England an own goal in their 2-0 loss to Croatia. But did you notice the advertising for Borat the Movie that is playing on the stadium signage in the background? This clip has been played over and over on sports highlight shows, in addition to being emailed and posted all over the web. Talk about added-value... it's an advertiser's wet dream!

See for yourselves.



Check out Borat the movie at www.boratmovie.com

2 comments:

Rob Newell said...

Pretty good for nikefootball.com - the sign behind McLaren's head the whole time he's on camera...

Anonymous said...

What great irony. It's like Sascha Cohen unintentionally giving England the finger!